Posted Date: Tuesday, 5-Mar-2013
Amadeus travel agencies worldwide now receive even more accurate real-time flight availability from Bangkok Airways
Amadeus, a leading travel technology partner for the global travel industry, announced that Bangkok Airways, Thailand’s second largest airline, has become the latest airline to successfully implement Amadeus Dynamic Availability, a solution that provides travel agents worldwide access to real-time flight availability information and accurate postings from Bangkok Airways’ inventory system.
Amadeus Dynamic Availability is a revenue maximisation distribution service that works in conjunction with the airline’s inventory and revenue management systems. This solution enables Bangkok Airways to individually process availability requests from the Amadeus travel agency channel, ensuring that appropriate inventory decisions are enabled, in order to optimise revenue and anticipate booking patterns more effectively.
Dynamic Availability offers a number of advanced features aimed at improving efficiency, such as letting an airline customise availability based on booking value using origin and destination (O&D) information and target its offer based on customer and market segmentation using point-of-sale information.
Peter Wiesner, Senior Vice President - Network Management, Bangkok Airways said: “Bangkok Airways is a progressive airline and has been implementing more sophisticated revenue management capabilities to enhance our business and take us to the next level. We are fully confident that Amadeus Dynamic Availability will enable us to implement drive a new standard of efficiency across the Amadeus travel agency sales channel, that will help maximise our profitability.”
Prote Setsuwan, Vice President of Marketing, Bangkok Airways said: “The implementation of Amadeus Dynamic Availability will help us to deliver more customised availability offers to all Amadeus subscribers in Thailand and worldwide, based on real-time, accurate Bangkok Airways flight availability. We are confident that this partnership with Amadeus will help to increase sales and enhance customer satisfaction.”
Hazem Hussin, Executive Vice President, Amadeus Asia Pacific said: “We are proud to provide Amadeus Dynamic Availability to Bangkok Airways which shares our vision of providing the best experience to both travel agents and travellers. Amadeus Dynamic Availability will enable Bangkok Airways to grow its business and maximise sales opportunities. At the same time, travel agents will be able to book Bangkok Airways flights with total confidence knowing that they are getting accurate and real-time flight availability.”
Bangkok Airways is a Bangkok-based airline that officially began its operations as the country’s first privately-owned domestic airline. Presently, Bangkok Airways operates scheduled flights covering most major resort destinations in Thailand. Additionally, the airline has also obtained permits to fly internationally to Myanmar, Laos, Cambodia, Singapore and Hong Kong. Bangkok Airways won several awards from Skytrax in the Best Regional Airline in Asia and World’s Best Regional Airlines categories (2012).