John Torode's Australia TV series launches in the UK

SYDNEY - John Torode’s Australia, an epic series commissioned by Britain’s leading Pay food TV channel, Good Food, launches on 3rd March 2014 at 8pm in the UK. The series was created in association with Tourism Australia (TA) and Emirates.

Each of the ten episodes follow John as he retraces the flavours of his childhood growing up in Australia, the people who inspired his passion for food, and the places that shaped his early memories. The series is supported by a significant communications campaign.

Denise von Wald, Regional General Manager UK/N Europe, Tourism Australia says:

“This fantastic series will undoubtedly inspire Brits to find out more about holidaying Down Under as it showcases why there’s nothing like Australia’s incredible landscapes, fresh produce, passionate friendly people and exciting adventures.”

Destination New South Wales, Tourism & Events Queensland, Tourism Tasmania, the South Australian Tourism Commission and Tourism Victoria all partnered with TA to assist with ground arrangements for the crew, assisting production company Mentorn Media. John and the crew all flew Emirates internationally.

Some of the series highlights include John cooking for the Bronte Nippers on the beach in Sydney; spear fishing with the Walker Brothers in Tropical North Queensland; diving for abalone with Rob Pennicott off Bruny Island, Tasmania; cooking with Maggie Beer in the Barossa; and learning to surf at Torquay - gateway to the Great Ocean Road.

Mentorn Media’s Director of Programmes, Hannah Wyatt says:

“This is an exceptional journey, giving a unique insight into one of the world’s most popular chefs at a time when the exploration of Australian cuisine is at the forefront of people’s minds.”

Laurie Berryman, Vice President Emirates UK, commented: “By connecting John with his heritage across Australia, the series offers insight from one of the most favoured destinations amongst our British passengers. Viewers can expect to enjoy the immensely varied and exciting food culture and we look forward to John experiencing cuisine in Dubai as he joins the Dubai Food Carnival this month.”

UKTV’s Kate Norum says: “We were delighted to secure this fantastic new series onto the Good Food Channel in partnership with two such well established brands as Tourism Australia and Emirates.”

Sourced: TravelDailyNews