Malaysia on sales mission in Singapore

Tourism Malaysia led a three-day sales mission to Singapore Tuesday to promote Malaysia as a premier travel destination.
The 24-member Malaysian delegation consisted of tour agents, hotel operators and product owners.
The trip was part of efforts to further boost Singapore arrivals into Malaysia, which saw a positive growth in the first quarter of this year.
In the first three months of 2014, a total of 3.5 million Singapore tourists visited Malaysia, registering a hike of 10.2% compared to 3.2 million tourists for the same period last year.
To support this important market, an advertising campaign on Singapore’s public buses and tour coaches was introduced, earlier in the year, to advertise and promote Malaysia’s attractions. These bus wraps feature Malaysia’s attractions such as the unique proboscis monkey and world-famous dive site Pulau Sipadan.
The sales mission saw YB Dato’ Seri Mohamed Nazri bin Tan Sri Abdul Aziz, Minister of Tourism and Culture, meeting with key players in Singapore’s tourism industry as well as media. A travel mart session for the Malaysian sellers was held for travel buyers at the Ritz-Carlton Hotel Wednesday, followed by a dinner for members of the trade and media.

Sourced: ttrweekly