Four Seasons to rise on Bangkok riverside

09 Jan 2015  2037 | World Travel News

A new Four Seasons hotel is being developed on the banks of Bangkok‘s Chao Praya River.

The luxury hotel group, along with Thai real estate developer Country Group Development (CGD), this week unveiled plans for a brand new hotel and residential project, which is scheduled to open by the end of 2018.

The new Four Seasons Hotel Bangkok at Chao Phraya River will offer more than 300 rooms and suites, plus a range of high-end dining options and facilities, while the Four Seasons Private Residences Bangkok at Chao Phraya River will feature 350 all-corner apartment units, contained within a 73-storey tower. The project will be set on more than 350 metres of waterfront on the east bank of the Chao Praya.

The development will secure Four Seasons’ continued presence in Bangkok, after it was revealed that the company’s existing hotel in the city will be rebranded as an Anantara.

“Our contribution to the revival of the Chao Phraya River and skyline of Bangkok reflects our passion and respect for our city’s rich culture and history and our desire to see it be renowned as one of the greatest urban waterways in the world,” said Ben Taechaubol, CEO of CGD.

“After undertaking extensive relocation efforts and securing one of Bangkok’s last remaining undeveloped large parcels of riverside land in the CBD, our aim is to create a meaningful, luxury experience that is unmatched in the market. In aligning with Four Seasons, a global icon in luxury hospitality and utilising world-class design teams, we are excited to set a new benchmark for luxury in Bangkok,” he added.

A sales gallery for the residences is set to launch in January 2015 and will be situated on the development site at Charoen Krung Road. The project will be the largest to date for CGD, with a total investment of THB32 billion (US$968 million).

sourced:traveldailymedia.com 

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