Celebrity and MGM announce loyalty programme partnership

Celebrity Cruises and MGM Resorts International have announced a partnership to provide their respective loyalty programme members with more rewards.

With immediate effect, Celebrity Cruises’ Captain’s Club and MGM Resorts’ M life members can choose from exclusive offers throughout the year.

Benefits include complimentary cruises for qualified M life Platinum and NOIR members, as well as access at MGM Resorts’ destinations, including concerts, events, entertainment venues and restaurants for Celebrity Cruises’ Captain’s Club members.

Lisa Lutoff-Perlo, president and CEO, Celebrity Cruises, said: “We are incredibly grateful for our Captain’s Club members’ continued loyalty, and I would like to thank them by providing even more special benefits.

“We are thrilled to introduce M life members to Celebrity’s modern luxury holidays, including our award-winning culinary programme and personalised service.

Lance Evans, vice president of marketing partnerships for MGM Resorts International, added: “Aligning MGM Resorts with Celebrity Cruises ensures more experiences for our loyal guests.

“This new relationship brings together two world-class brands to further enhance the value of being a member of M life, with special offers, benefits, rewards and exclusive access.”

sourced:traveldailynews.asia