STB to fund innovations

23 May 2017  2037 | World Travel News

SINGAPORE Singapore Tourism Board is crowd sourcing for innovative solutions to address key issues and opportunities in the hotel and travel agent industries through the Tourism Innovation Challenges organised for Hotels and Travel Agents.

The Call-for-Proposal for these two Challenges will run in tandem and is open until 28 August.

The Challenges are held in partnership with Singapore Hotel Association and the National Association of Travel Agents Singapore and supported by the Agency for Science, Technology and Research’s commercialisation arm – Exploit Technologies Pte Ltd, Infocomm Media Development Authority, NUS Enterprise, and Singapore Infocomm Technology Federation.

                                         

STB chief technology officer, Quek Choon Yang, said: “With manpower constraints and rising consumer demands, our core industries of hotels and travel agents need to look for creative ways to build customer loyalty and improve efficiencies. We are therefore putting out these Tourism Innovation Challenges to elicit smart and innovative technology solutions that can best address issues faced by our hotels and travel agents.”

The Tourism Innovation Challenges aim to continue the momentum of business transformation, technology adoption and manpower optimisation for industries that has been brought about by the launch of STB’s Hotel Industry Transformation Map (ITM) and Travel Agent Roadmap in 2016.

Interested companies can respond with creative and scalable technology solutions tailored to address problem statements developed through the engagement sessions that STB had conducted with hotels and travel agents.

The proposed solutions may be rooted in big data and analytics, artificial intelligence, cognitive computing, robotics, material sciences or other relevant technologies. Proposals will be evaluated based on their ingenuity and their ability to best address the problem areas, as well as companies’ track records and competencies.

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