22 Jan 2018
Meliá Hotels International has launched an upgraded MELIÁ PRO, serving as the new and improved exclusive portal tool with access for important information for B2B tourism professionals.
The new MELIÁ PRO reaffirms Meliá Hotels International’s commitment to the cooperation with travel professionals. Acknowledging the importance of associate travel agents, the group aims to further strengthen the relationship and ensure they have access to the most innovative tools and software in order to maximize their income, reach common synergies and benefits.
In 2016, Meliá remained highly committed to digitalization and continues to generate consistent improvements in the tools and applications used by the company, with the new MELIÁ PRO online channel has registered spectacular growth of 71% globally. The biggest growth came from Spain where MHI has strong brand awareness. Spain remains the main source country, followed by USA, UK, Brazil, Italy, and France.
MELIÁ PRO is looking forward to the future of enhancing sales and relationships with travel agents who still remain one of the essential success factors for Meliá Hotels International.
Founded in 1956 in Palma de Mallorca (Spain), Meliá Hotels International is one of the largest hotel companies worldwide, as well as the absolute leader within the Spanish market, with more than 370 hotels (current portfolio and pipeline) throughout more than 40 countries and four continents, operated under the brands: Gran Meliá Hotels & Resorts, Paradisus by Meliá, ME by Meliá, Meliá Hotels & Resorts, INNSIDE by Meliá, Sol by Meliá and TRYP by Wyndham.