Vietnam a growing market for foreign fruit exporters

11 Mar 2019  24 | Business & Trade Fairs

In recent years, many foreign fruit exporters have entered Vietnam to take advantage of local people’s rising popularity of imported fruit in the country.

Last year, the total amount of foreign fruit consumption in the country reached $1.7 trillion, and is expected to continue to increase.

In the last three years, many foreign fruit exporters have been looking for import partners in Vietnam.

Last week, the three biggest grape growers from Sunraysia, Australia, representing the Australian Table Grape Association Inc, and the Australian trade agency (Austrade) promoted their high-quality fresh grapes to consumers in Hanoi and Ho Chi Minh City.

Vietnam is the seventh largest import market for fresh grapes in Australia. Australian grape export companies have organised many activities to promote their products to Vietnamese customers, according to Australian Table Grape Association Inc director Jeff Scott.

Besides grapes, cherries are one of Australia’s major fruit exports. Last year, Australia sold almost 350 tonnes of cherries to Vietnam.

In addition, Vietnam has become an ideal market for New Zealand’s apples.

New Zealand began exporting fruit to Vietnam after the direct flight from Auckland to Ho Chi Minh City opened in 2016.

Dinh Ngoc Thuy, deputy director of Klever Fruits, which specialises in importing fruit, said that consumer demand for clean and delicious fruits was increasing.

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