ITE extends scope to Thailand

HO CHI MINH CITY, 10 September 2012: Four countries in the Mekong region join hands to attract more international tourists using the upcoming International Travel Expo HCMC 2012 as a platform.

Vietnam hosts the event in a partnership with Cambodia, Laos and Myanmar, but for the first time Thailand has been invited to attend a seminar to explore future cooperation.

ITE 2012 will be held 13 to 15 September at the Saigon Exhibition and Convention Centre in HCMC, Vietnam.

Now in its 8th year,  the event continues with its theme “4CODE – four countries, One Destination for Cambodia, Laos, Myanmar and Vietnam,” but this year it is extending an invitation to Thailand to join specific sessions.

According to Business Time news, after tourism discussions among the four countries, the seminars will open to mayors from the main cities in the Greater Mekong Sub-region (Phnom Penh, Vientiane, Yangon, HCMC and Bangkok).

Vietnam National Administration of Tourism general director, Nguyen Van Tuan explained that there were several joint tourism promotion programmes among the four countries, but now he would like to the expand cooperation to Thailand and China, the two remaining Mekong region countries not included in official discussions.

The expo will feature 233 booths mainly booked by travel firms and hotels from 19 nations and 26 local tourism promotion agencies. Around 200 trade visitors from 33 markets will buy international tourism services and meet partners at the expo. It’s expected that over 18,000 international, regional and local trade professionals and buyers will attend the three-day event.

Sourced: ttrweekly