RezNext and Internet Moguls partner to offer a comprehensive hotel digital marketing solution

BANGALORE - RezNext, the world's only true real-time distribution company, has partnered with Internet Moguls, Asia's premier hotel digital marketing company, to offer hoteliers in India, Middle East and Africa a comprehensive digital hospitality solution. The offering includes RezNext's advanced real-time internet booking engine and result-oriented digital marketing practices from Internet Moguls.

Through this partnership, hoteliers can now power their hotel website to display real-time inventory through the RezNext platform and gain leverage from Internet Moguls' smart digital marketing techniques to drive more direct bookings from their target segment.

RezNext is a preferred distribution switch among hoteliers and demand generators with the advanced room distribution automation technology and business intelligence it provides. RezNext's internet booking engine allows bookings to be directly sent to the hotel PMS, automating the reservation process for hoteliers.

"As part of our customer connect initiative, we reach out to hoteliers constantly to understand their challenges and how technology can address their issues. Driving direct bookings has been a major challenge for hoteliers. While in most cases they have a website, it does not have the ability to take a booking. Furthermore hotels, especially in the mid-market space, do not have the expertise to convert their website into a dynamic revenue generating channel. Hence, a combined solution comprising both the technology to display real-time inventory and accept bookings and the digital skills to market the website seemed a right fit for the industry," said Mike Kistner, Chief Executive Officer, RezNext Global Solutions Pvt Ltd. "With a great clientele and result-oriented approach across our target markets, Internet Moguls were the best of breed partners for this initiative. I look forward to seeing our hoteliers empowered through this partnership," added Kistner.

"We are very excited about this partnership with RezNext. I see our combined offering as a strong solution that will help hoteliers better position their digital assets and build great brand recognition among online savvy consumers. We see ourselves more as a hotel marketing agency. Our approach is driven by analytics and we leverage insights from consumer behaviour on e-commerce sites to design and build interactive websites to maximise bookings. Our search engine marketing and social media campaigns are also custom designed to deliver optimum results. Through this partnership we will be able to leverage our rich digital hospitality experience to provide value to a larger customer base," said Avijit Arya, Founder and Chief Mogul, Internet Moguls.

Sourced: TravelDailyNews