W Singapore will soundtrack the Bed Lounge at Audi Fashion Festival

07 May 2013  2038 | World Travel News

Come 15th till 19th May, W Singapore will soundtrack the Bed Lounge at Audi Fashion Festival and energize the glitterati with music curated by Mr Has and spun by emerging DJs from the W Hotels & burn studios DJ Lab. No stranger to the fashion world, W Singapore's Artistic Director Mr Has promises to deliver an haute playlist that is perfect for a stylish night out at the Bed Lounge.

Continuously at the forefront of Fashion, Music and Design, W Hotels Worldwide has sound tracked numerous fashion festivals from Bangkok to New York and worked with many immerging designers to infuse the passion points. "Fashion is a key passion point for W" explains W Singapore General Manager, Stephane Fabregoul. "And the Audi Fashion Festival celebrates exactly that, in a spectacle of glitz and glamour. It's the perfect partnership of two like-minded brands."

W Singapore, with official event partner INTEL will be presenting the Audi Fashion Festival - FASHION NEXT PARTY at the Great Room at W Singapore on 17th May at 9.30pm with W Global Music Director, Michaelangelo L'Acqua to kick off the night. Illuminating this star studded line up is Little Boots from the United Kingdom. Little Boots is an English electropop singer-songwriter and DJ. Her debut album, Hands, released on 8 June 2009, peaked at number five on the UK Albums Chart and at number twenty on the Irish Albums Chart. The first single off the album "New in Town" became a top twenty hit, while the next single "Remedy", produced by RedOne  reached the top ten. She has also released the EP Illuminations in the United States. Her second album Nocturnes is due to be released on 5 May 2013.

Rounding out the night is Kate Elsworth from W Hotels DJ Lab 2013 programme. Kate Elsworth's career began with singing in jazz bands and writing for international artists, Emma Bunton of the Spice Girls and French Idol winner, Christophe Willem. She later spent time in Ibiza, developing an ear for house music.  In 2011 her singles where released on Hed Kandi, a collaboration with DJ Exacta, "Empty Spaces and "Bow & Arrow". Later in 2011 Elsworth collaborated with fellow Aussie producer Dirty South and German producer Thomas Gold for her single "Alive", reaching no. 2 on the Beatport charts and remained in the top 10 for weeks. After the success of her single, "Alive", Elsworth reunited with Dirty South and Thomas Gold.

As part of W Hotels' efforts in supporting emerging designers and providing them with a platform to showcase their works, W Singapore's AFF after party will set the stage for a Fashion New/Next Showcase, a high octane fashion show featuring outfits and vignettes from Singapores very own Zardoze label including some rare and beautiful creations. Zardoze is an international fashion brand focusing on high-end fabrics and hand-made embellishments. Officially launched in Singapore in August 2012, Zardoze has set out to reward the confident woman. Assembled with a strong creative framework and a culturally diverse team of top designers, Zardoze encourages, supports and represents their freedom of expression. Zardoze looks to disseminate from the ordinary nucleus of fashion and create its own individuality. In bringing together all essential elements, Zardoze's collection is synced to style

Headlining the party and flown in specially for this event by W Hotels Worldwide, the hottest American Hip Hop star of the moment, Azealia Banks will electrify the night at her first ever performance in Singapore lending her New York cool to the party. Azealia Banks has been described by Billboard as having "shaken up the blogosphere like a snowglobe." Her simple black and white video for "212 (featuring Lazy Jay)" has racked up nearly 30 million views since she posted it in the fall of 2011, propelling Azealia to the top of NME's Cool List and into the pages of The New York Times twice - months before her debut EP, 1991, had even been released. She was the face of designer Alexander Wang's T Fall 2012 campaign and the way she fuses street sensibility, iconic fashion and musical sophistication made her the natural fit to front W Singapore's collaboration with Audi Fashion Festival.

W Singapore, which opened to the world on 16 September 2012, is ideally situated on the city's most glamorous island, only minutes away from downtown Singapore. A stylish, buzzing hang out for Singapore's trendsetters, business leaders and discerning world travelers, W Singapore is the glamorous addition to the city's luxury hotels category, with 240 guestrooms and suites showcasing spectacular marina and ocean views.

 

Sourced: TravelDailyNews

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