Brazil Already Starting 2014 World Cup Tourism Campaign

It now seems that Brazil is wasting no time in launching their tourism campaign for the 2014 World Cup. In fact, they have already launched an exhibition in Johannesburg to highlight its tourism attractions and its role as the host of the next World Cup in 2014.

?Casa Brazil ? Senstational Brazil? was shown off in the Sandton Convention Center ahead of Brazil?s opening match against North Korea. Based in an area of 2,900 m^2, the exhibition will be the main instrument of the Brazilian government during the World Cup in South Africa to promote the country as the next host of the competition. Highlights of this will include the unveiling of the official 2014 World Cup logo.

Luiz Barretto, the Tourism Minister, said that the World Cup would increase the number of foreign tourists from the current five million to eight million in 2014. It is the first kick to 2014 and the chance to make Brazil a great tourism destination for all.

Right now Brazilians, South Africans and people from all over the world are already attending the World Cup games in South Africa. However, they have now all been invited to come to Brazil in 2014 for the next World Cup. Although some people may think it?s a little soon to start advertising, some people disagree.