23 Oct 2008
Malaysia Airlines is targeting MYR1 billion in efficiencies savings by year?s end, with particular focus to those sectors that are not related to customer service.
In the last three years, MAS has already reduced costs by MYR1.8 billion by being more efficient in areas such as fuel hedging, maintenance and ground handling.
?We need to go for dynamic pricing in response to the changing operating and business environments in the way we price our fares, fuel surcharges and reduce capacity,? said Idris Jala, MAS Managing Director and CEO, reports Bernama.
?For this year, up to now, we have already reduced nearly MYR600 million of cost.?
This new initiative was announced at the launch of MAS ?All-Inclusive All Fares? category within ASEAN and Malaysia.
Source = e-Travel Blackboard: W.X