Global tourism continues to climb

12 May 2011  2039 | World Travel News

International tourist arrivals globally grew by close to five per cent during the first months of 2011, consolidating the seven per cent rebound registered in 2010, according to the April interim update of the UNWTO World Tourism Barometer.

Growth was positive in all world (sub)regions during January and February 2011, with the exception of the Middle East and North Africa. South America and South Asia led growth (both at +15 per cent), followed by sub-Saharan Africa (+13 per cent) and Central and Eastern Europe (+12 per cent).

Asia and the Pacific, the region with one of the fastest growth rates in 2010, saw its pace of growth slow down (+ six per cent), although from a very strong performance the previous year. Results were better than expected for Europe (+ six per cent), boosted by the recovery of Central and Eastern Europe, and the temporary redistribution of travel to destinations in Southern and Mediterranean Europe due to developments in North Africa (- nine per cent) and the Middle East (-10 per cent).

andnbsp;The Americas (+ five per cent) was in line with the world average, with strong results for South America and the Caribbean, but rather weaker growth in North and Central America.Worldwide, international tourist arrivals surpassed 124 million in the first two months of 2011, up from 119 million in the same period of 2010, with emerging economies (+ six per cent) continuing to grow at a faster pace than advanced ones (+ four per cent).

“These results confirm that in spite of the challenges, the recovery of international tourism which was remarkably strong last year is consolidating,” said UNWTO secretary-general Taleb Rifai.“News is especially positive for emerging economies and developing countries, particularly for Africa, where tourism is increasingly recognised as a driver of development, exports and jobs,” he added.

According to a forecast prepared by UNWTO at the beginning of the year, international tourist arrivals are projected to increase by some four to five per cent in 2011. The impact of recent developments in North Africa and the Middle East, as well as the tragic earthquake and tsunami that hit Japan in March, are not expected to substantially affect this projected growth.Results for North East Asia, North Africa and the Middle East are below initial forecasts, but destinations in Europe and South America are so far performing better than anticipated.

“Although recent developments in North Africa and the Middle East and the terrible events in Japan will affect the results of their respective regions, overall growth in international tourism should not be significantly impacted”, said Rifai.“Moreover, the fall in demand in Tunisia, Egypt and Japan is expected to have bottomed out and the recovery of these important destinations will surely be consolidated during the year," he added.

In 2010, international tourism receipts were estimated at US$919 billion worldwide, up from US$851 billion in 2009. In real terms (adjusted for exchange rate fluctuations and inflation) international tourism receipts increased by five per cent with an almost seven per cent growth in arrivals, showing the close relation between both indicators and confirming that in recovery years, arrivals tend to pick up faster than receipts.

Among source markets, China has achieved third spot for tourism spend.China has been able to multiply its expenditure by four times since 2000, thus achieving by far the fastest growth in this category over the last decade. Other changes in the ranking of international tourism expenditure include the rise of Canada and Australia to the 6th and 10th positions respectively.

In the 2010 rankings of the first 10 destinations by international tourist arrivals and receipts, China has overtaken Spain and now ranks third after France and the USA, while in terms of receipts it ranks fourth, overtaking Italy. The only other change in the ranking by receipts came from Hong Kong (China), which climbed from 12th to 9th. France continues to lead the ranking of the world’s major tourism destinations in terms of arrivals and ranks third in receipts while the USA ranks first in receipts and second in arrivals.

Source = impactpub.com.au

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