07 Nov 2011
A recent article mentioned a rather interesting estimated sales target – RM500,000 worth of sales in 3 days. The product? Travel packages. Malaysia does seem to generate a lot of revenue from the travel and tourism sector, and there is no doubt that it forms a significant part of the nation’s economy. That is why a lot of emphasis has been placed on this sector, and a lot more have been spent in promoting Malaysia to travellers.
The tourism industry in Malaysia still has a lot to improve if the country is to really capitalise on its potential. Serious issues like cleanliness still are have yet to be addressed fully, while safety in certain areas, like in Penang, have been put in doubt due to a series of accidents involving tourists. And let us not forget that the United States still regards certain areas in Sabah as dangerous, and issues a travel advisory to its citizens about travelling there.
It would be interesting to see how much exactly tourism will rake in for the country if these issues are addressed and conditions in the country improves.
Read the full article below:
Tourism Malaysia aims to sell about RM500,000 worth of travel packages at the Cuti-cuti 1Malaysia Night Travel Fair 2011 which starts today until Sunday.
The national tourism promotion agency also expects over 60,000 visitors at the night fair located in i-City, here.
In a statement, Tourism Malaysia said the event involves 66 travel agencies including operators of tourism products, homestays and local hotels which will offer over 2,500 domestic tour packages.
Aside from sales and exhibitions, other activities will take place throughout the programme including tourism quiz, lucky draw and a mini concert featuring artistes Lefthanded, XPDC and others under pay-television service provider Astro.
The Cuti-cuti 1Malaysia Night Travel Fair will also highlight programmes organised by the Tourism Ministry such as the 1Malaysia Bersih & Indah campaign, 1Malaysia Contemporary Arts Tourism Festival and Fabulous Food 1Malaysia.
The three-day event, which begins from 5pm to midnight, was officiated by Deputy Tourism Minister Datuk Dr James Dawos Mamit on behalf of Tourism Minister Datuk Seri Dr Ng Yen Yen, here Friday night.
Source - malaysia