Lukewarm reception to ITTF launch
21 Apr 2008
INDONESIA Tourism & Travel Fair (ITTF) was launched last weekend amid concern over its impact on the more established Tourism Indonesia Mart and Expo (TIME), and the continued EU ban on Indonesian carriers.
ITTF will take place in Jakarta from September 11 to 14, and will comprise a one-day B2B event and three-day consumer fair for domestic and outbound travel.
Garuda Indonesia has been appointed official carrier and, according to ITTF executive committee chairman, Mr Ben Sukma, the airline has pledged to bring buyers from each of the eight countries it flies to. Other Indonesian carriers, such as Lion Air and Batavia Air, have also shown support to the event, Mr Sukma said.
ITTF is targeting 175 sellers and the same number of buyers, while the fair targets 300 exhibitors with 10,000 to 15,000 consumer visitors a day.
However, it seems the new fair has not generated much interest for some hoteliers. One hotelier, who declined to be named, said: ?The idea to have a show which gives access to both trade buyers and consumers at the same time is good. However, budget for the year was set last year, so we have no budget for this last-minute addition.
?Besides, the show is too pricey (minimum space rent of 18 m2 is US$2,880). With that money, we can pay for our sales calls to our targeted markets.?
Hotel Menara Peninsula Jakarta assistant director of sales, Mr Jonathan Mokalu, added: ?I wonder why we need to have two travel shows, especially when one takes place barely a month after the next (TIME is scheduled for October 14 to 17). Why can?t we just strengthen and grow TIME, which is established??
Mr Mokalu also said ITTF would not do much for Jakarta hotels as the consumers would just be from the local market.
ITTF will take place in Jakarta from September 11 to 14, and will comprise a one-day B2B event and three-day consumer fair for domestic and outbound travel.
Garuda Indonesia has been appointed official carrier and, according to ITTF executive committee chairman, Mr Ben Sukma, the airline has pledged to bring buyers from each of the eight countries it flies to. Other Indonesian carriers, such as Lion Air and Batavia Air, have also shown support to the event, Mr Sukma said.
ITTF is targeting 175 sellers and the same number of buyers, while the fair targets 300 exhibitors with 10,000 to 15,000 consumer visitors a day.
However, it seems the new fair has not generated much interest for some hoteliers. One hotelier, who declined to be named, said: ?The idea to have a show which gives access to both trade buyers and consumers at the same time is good. However, budget for the year was set last year, so we have no budget for this last-minute addition.
?Besides, the show is too pricey (minimum space rent of 18 m2 is US$2,880). With that money, we can pay for our sales calls to our targeted markets.?
Hotel Menara Peninsula Jakarta assistant director of sales, Mr Jonathan Mokalu, added: ?I wonder why we need to have two travel shows, especially when one takes place barely a month after the next (TIME is scheduled for October 14 to 17). Why can?t we just strengthen and grow TIME, which is established??
Mr Mokalu also said ITTF would not do much for Jakarta hotels as the consumers would just be from the local market.
Sourced: TTG
Sponsored News
More World Travel News
Cambodia Tours
Cambodia Day Tours
Angkor Temple Tours
Cambodia Classic Tours
Promotion Tours
Adventure Tours
Cycling Tours
Trip Planner
Useful Links
Travel Services
News & Media
Agency offering information about Cambodia on tourism, culture, history, visa, attractions, province guides, trip planner, hotels, flights, cars, tours, news, photo and online bookings.
#262D, Monivong Blvd., Sangkat Beung Raing, Khan Daun Penh.Click here to contact us.