08 May 2015
SINGAPORE As Singapore celebrates its 50th anniversary (SG50), Changi Airport Group is offering a set of six exclusive “premiums” as instant prizes in the latest instalment of Changi Airport’s ‘Be a Changi Millionaire’ campaign.
Starting last Wednesday and ending 31 October, shoppers and diners can participate in the ‘Be a Changi Millionaire’ campaign for an instant chance to win any of the six attractive premiums, on top of the chance to be made a Singapore dollar millionaire.
This is the sixth year Changi Airport is running its anchor retail promotion, which has the largest cash prize in Singapore.
To celebrate Singapore’s 50th birthday, Changi Airport has dressed its four Millionaire sites as local icons of yesteryear – the dragon playground, the mobile tricycle ice-cream stall, an old movie theatre as well as the laid-back ‘Mama Shop’.
inside no 6For the six months of the campaign (May to October), one finalist will be picked each month for the grand draw to be held in early 2016.
In addition, this year, the Millionaire campaign will go online. Travellers who shop on iShopChangi – Changi Airport’s very own e-commerce portal – will be entitled up to 10 times more chances of being picked as a finalist. At the end of the six-month period – for the first time in the game’s history – a seventh finalist will be picked among the pool of online shoppers to vie for the grand prize of a million dollars. All seven finalists will each win a cash prize of SGD5,000 and a three-night hotel stay.
inside no 6.1Changi Airport Group, executive vice president commercial, Lim Peck Hoon said: “We have had five very successful runs of our popular Changi Millionaire retail. The introduction of a seventh finalist from among our online shoppers will make shopping on iShopChangi even more interesting and potentially very rewarding.
“This year is a jubilee year for Singapore, and we are infusing local elements into the promotion, so that shoppers from all over the world can join in the celebrations with us. The exclusive premiums combine elements of both Singapore and Changi Airport, making them unique memorabilia for our visiting guests.”
inside no 6.2Airport visitors and travellers only need to make a minimum purchase of SGD30 at any of the retail and F&B outlets at Changi Airport2 or iShopChangi.com to qualify for both the monthly finalist draw and games to win instant prizes. The number of winning chances increases with the amount spent.
Changi Rewards members and purchases made on iShopChangi.com will receive additional chances.
sourced:traveldailynews.asia